Brand design for Simpleview
Simpleview helps destination marketing organizations (DMOs) succeed on every front, from convention sales to tourism marketing and day-to-day operations. Simpleview serves more than 540 domestic and international DMOs.
As Creative Marketing Lead Designer, Jessica designed software branding systems, recruiting materials, and identity of the annual Summit for the tech company, Simpleview.
Why the Brainery? An image of the brain invokes associations like knowledge, thought, learning, connecting and processing. “Brainery” is a term used to encompass accessible community education, an environment of learning and sharing.
The Brainery is a Learning Management System (LMS) and certifications will measure an individual’s authority on Simpleview's products.
Summit conference branding for LED keynote backgrounds.
Branded wall graphics in common meeting space during conference.
Conference swag including badges, custom sunglasses for 80s theme party.
Conference promotional product design like water bottles.
Official conference t-shirt design.
The marketing department wanted to share how its top four products fold together to create a superior experience; so we literally folded them together in this fun, interactive piece for travel professionals.
Conference takeaway that appealed to tourism professionals. The grommet binding allowed them to flip through cards like a swatchbook.
Bold illustrations add a fantasy element to the roles of marketers.
Simpleview recruiting book showing their workplace is "simply the place to be."
This recruiting piece shows off Simpleview's innovative and fun work culture.
Infographic style timeline sharing the history of the company and major milestones.
Infographic for sales department's pitch decks.
Infographic describing hosting technology for latest IT updates.
Infographic displaying social media advances in travel industry.